{"id":64253,"date":"2023-03-17T09:08:06","date_gmt":"2023-03-17T08:08:06","guid":{"rendered":"https:\/\/www.helha.be\/?p=64253"},"modified":"2023-03-20T16:27:02","modified_gmt":"2023-03-20T15:27:02","slug":"decouvrir-les-multiples-facettes-du-metier-du-marketing-2","status":"publish","type":"post","link":"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/","title":{"rendered":"D\u00e9couvrir les multiples facettes du m\u00e9tier du marketing\u00a0"},"content":{"rendered":"

Trois entreprises…<\/span><\/i>\u00a0<\/span><\/p>\n

>><\/span> MDS DIGITAL AGENCY<\/span><\/b>\u00a0: Agence de communication digitale.<\/span>\u00a0<\/span><\/p>\n

>> <\/span>ILIS\u00a0<\/span><\/b>: Fournisseur N\u00b01 en Wallonie pour les produits frais et congel\u00e9s pour les professionnels de l\u2019Horeca.<\/span>\u00a0<\/span><\/p>\n

>> <\/span>BRUYERE<\/span><\/b>\u00a0: Sp\u00e9cialis\u00e9 dans la fourniture de mati\u00e8res premi\u00e8res et de mat\u00e9riel pour les boulangers, p\u00e2tissiers et glaciers.<\/span>\u00a0<\/span><\/p>\n

 <\/p>\n\n

 <\/p>\n

Le point commun de ces entreprises\u00a0?<\/span><\/i>\u00a0<\/span><\/p>\n

Chacune poss\u00e8de un service marketing propre r\u00e9cemment d\u00e9couvert par nos \u00e9tudiant\u00b7e\u00b7s de <\/span>BLOC 1 du Bachelier Marketing.<\/span><\/b>\u00a0<\/span><\/p>\n

L\u2019objectif<\/span> pour nos \u00e9tudiant\u00b7e\u00b7s ?<\/span> Rencontrer des experts et des anciens \u00e9tudiants de la HELHa, mais aussi\u00a0d\u00e9couvrir les diff\u00e9rentes facettes de leur futur m\u00e9tier.<\/span>\u00a0<\/span><\/p>\n

Les d\u00e9bouch\u00e9s en marketing<\/b>\u00a0<\/span><\/p>\n

Le marketing permet de travailler dans diff\u00e9rents domaines, mais pas seulement\u00a0: il permet de r\u00e9inventer une entreprise.<\/span>\u00a0
\n<\/span>Par exemple, ILIS, fond\u00e9e il y a 30 ans, n\u2019a cess\u00e9 d\u2019\u00e9voluer\u00a0: proposition de nouveaux produits, cr\u00e9ation de leur propre marque, int\u00e9gration de nouveaux services, ajout de nouvelles valeurs. Cette \u00e9volution, c\u2019est un ancien \u00e9tudiant de la HELHa, aujourd\u2019hui directeur marketing, qui a pu leur expliquer.<\/span>\u00a0<\/span><\/p>\n

BRUYERE a \u00e9galement connu cette \u00e9volution. L\u2019entreprise existe depuis 1909 et n\u2019a cess\u00e9 d\u2019\u00e9voluer. Une success-story qui n\u2019aurait pas pu exister sans une vraie \u00e9quipe marketing\u00a0!<\/span>\u00a0<\/span><\/p>\n

Comprendre les r\u00e9alit\u00e9s de terrain<\/b>\u00a0<\/span><\/p>\n

Travailler dans le marketing c\u2019est savoir s\u2019adapter aux demandes, positionnements et envies du client. C\u2019est donc un travail \u00e0 facettes multiples. C\u2019est ce qu\u2019ont pu d\u00e9couvrir les \u00e9tudiant\u00b7e\u00b7s lors de leur visite chez MDS DIGITAL AGENCY. Cette soci\u00e9t\u00e9\u00a0propose des solutions digitales et un encadrement sur mesure \u00e0 chaque entreprise. <\/span>\u00a0
\nNos \u00e9tudiant\u00b7e\u00b7s\u00a0ont ainsi pu se rendre compte que des entreprises comme Toyota ou Lexus, malgr\u00e9 le fait qu\u2019elles vendent le m\u00eame type de produits, n\u2019ont pas les m\u00eames demandes lorsqu\u2019il s\u2019agit de leur communication digitale.<\/span>\u00a0<\/span><\/p>\n

Le dernier petit plus de ces visites\u00a0?<\/b>\u00a0<\/span>
\nElles permettent toujours aux \u00e9tudiant\u00b7e\u00b7s de r\u00e9seauter et d\u2019avoir un contact direct pour une demande de stage.<\/span>\u00a0
\n<\/span>Envie d’en savoir plus sur le Bachelier en Marketing ? Vous trouverez toutes les informations ici<\/a>.
\n<\/span>Vous souhaite rencontrer \u00e9tudiant\u00b7e\u00b7s et enseignant\u00b7e\u00b7s ? Venez leur poser toutes vos questions lors de nos
journ\u00e9es portes ouvertes<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Trois entreprises…\u00a0 >> MDS DIGITAL AGENCY\u00a0: Agence de communication digitale.\u00a0 >> ILIS\u00a0: Fournisseur N\u00b01 en Wallonie pour les produits frais et congel\u00e9s pour les professionnels de l\u2019Horeca.\u00a0 >> BRUYERE\u00a0: Sp\u00e9cialis\u00e9 dans la fourniture de mati\u00e8res premi\u00e8res et de mat\u00e9riel pour les boulangers, p\u00e2tissiers et glaciers.\u00a0     Le point commun de ces entreprises\u00a0?\u00a0 Chacune poss\u00e8de […]<\/p>\n","protected":false},"author":61,"featured_media":64250,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[12,1],"tags":[],"acf":[],"yoast_head":"\nD\u00e9couvrir les multiples facettes du m\u00e9tier du marketing\u00a0 - HELHa -\u00a0Haute \u00c9cole Louvain en Hainaut<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"D\u00e9couvrir les multiples facettes du m\u00e9tier du marketing\u00a0 - HELHa -\u00a0Haute \u00c9cole Louvain en Hainaut\" \/>\n<meta property=\"og:description\" content=\"Trois entreprises…\u00a0 >> MDS DIGITAL AGENCY\u00a0: Agence de communication digitale.\u00a0 >> ILIS\u00a0: Fournisseur N\u00b01 en Wallonie pour les produits frais et congel\u00e9s pour les professionnels de l\u2019Horeca.\u00a0 >> BRUYERE\u00a0: Sp\u00e9cialis\u00e9 dans la fourniture de mati\u00e8res premi\u00e8res et de mat\u00e9riel pour les boulangers, p\u00e2tissiers et glaciers.\u00a0     Le point commun de ces entreprises\u00a0?\u00a0 Chacune poss\u00e8de […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/\" \/>\n<meta property=\"og:site_name\" content=\"HELHa -\u00a0Haute \u00c9cole Louvain en Hainaut\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/helha.be\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-17T08:08:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-20T15:27:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.helha.be\/app\/uploads\/2023\/03\/Image16.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1501\" \/>\n\t<meta property=\"og:image:height\" content=\"2000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"H\u00e9l\u00e8ne LATOUR\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@helhabe\" \/>\n<meta name=\"twitter:site\" content=\"@helhabe\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"H\u00e9l\u00e8ne LATOUR\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/\"},\"author\":{\"name\":\"H\u00e9l\u00e8ne LATOUR\",\"@id\":\"https:\/\/www.helha.be\/#\/schema\/person\/d2d1b086a3dd912b8fe23997b074f3b2\"},\"headline\":\"D\u00e9couvrir les multiples facettes du m\u00e9tier du marketing\u00a0\",\"datePublished\":\"2023-03-17T08:08:06+00:00\",\"dateModified\":\"2023-03-20T15:27:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/\"},\"wordCount\":406,\"publisher\":{\"@id\":\"https:\/\/www.helha.be\/#organization\"},\"articleSection\":[\"\u00c9conomique\",\"HELHa\"],\"inLanguage\":\"fr-BE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/\",\"url\":\"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/\",\"name\":\"D\u00e9couvrir les multiples facettes du m\u00e9tier du marketing\u00a0 - HELHa -\u00a0Haute \u00c9cole Louvain en Hainaut\",\"isPartOf\":{\"@id\":\"https:\/\/www.helha.be\/#website\"},\"datePublished\":\"2023-03-17T08:08:06+00:00\",\"dateModified\":\"2023-03-20T15:27:02+00:00\",\"inLanguage\":\"fr-BE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.helha.be\/#website\",\"url\":\"https:\/\/www.helha.be\/\",\"name\":\"HELHa -\u00a0Haute \u00c9cole Louvain en Hainaut\",\"description\":\"La HELHa - Haute \u00c9cole Louvain en Hainaut te propose des Bacheliers, des Masters et des sp\u00e9cialisations parmi 7 domaines.\",\"publisher\":{\"@id\":\"https:\/\/www.helha.be\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.helha.be\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-BE\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.helha.be\/#organization\",\"name\":\"HELHa\",\"url\":\"https:\/\/www.helha.be\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-BE\",\"@id\":\"https:\/\/www.helha.be\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.helha.be\/app\/uploads\/2016\/08\/HELHa_logo_ECRAN_RVB.jpg\",\"contentUrl\":\"https:\/\/www.helha.be\/app\/uploads\/2016\/08\/HELHa_logo_ECRAN_RVB.jpg\",\"width\":1202,\"height\":616,\"caption\":\"HELHa\"},\"image\":{\"@id\":\"https:\/\/www.helha.be\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/instagram.com\/helhabe\/\",\"https:\/\/www.linkedin.com\/edu\/school?id=43004&amp;amp;amp;trk=tyah&amp;amp;amp;trkInfo=clickedVertical:school,idx:2-1-3,tarId:1434617908424,tas:helha\",\"https:\/\/www.youtube.com\/user\/HELHaSchool\",\"https:\/\/www.facebook.com\/helha.be\",\"https:\/\/twitter.com\/helhabe\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.helha.be\/#\/schema\/person\/d2d1b086a3dd912b8fe23997b074f3b2\",\"name\":\"H\u00e9l\u00e8ne LATOUR\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-BE\",\"@id\":\"https:\/\/www.helha.be\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5c59353a355d002be6a5a7bbf505ca1f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5c59353a355d002be6a5a7bbf505ca1f?s=96&d=mm&r=g\",\"caption\":\"H\u00e9l\u00e8ne LATOUR\"},\"url\":\"https:\/\/www.helha.be\/author\/latourhhelha-be\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"D\u00e9couvrir les multiples facettes du m\u00e9tier du marketing\u00a0 - HELHa -\u00a0Haute \u00c9cole Louvain en Hainaut","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/","og_locale":"fr_FR","og_type":"article","og_title":"D\u00e9couvrir les multiples facettes du m\u00e9tier du marketing\u00a0 - HELHa -\u00a0Haute \u00c9cole Louvain en Hainaut","og_description":"Trois entreprises…\u00a0 >> MDS DIGITAL AGENCY\u00a0: Agence de communication digitale.\u00a0 >> ILIS\u00a0: Fournisseur N\u00b01 en Wallonie pour les produits frais et congel\u00e9s pour les professionnels de l\u2019Horeca.\u00a0 >> BRUYERE\u00a0: Sp\u00e9cialis\u00e9 dans la fourniture de mati\u00e8res premi\u00e8res et de mat\u00e9riel pour les boulangers, p\u00e2tissiers et glaciers.\u00a0     Le point commun de ces entreprises\u00a0?\u00a0 Chacune poss\u00e8de […]","og_url":"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/","og_site_name":"HELHa -\u00a0Haute \u00c9cole Louvain en Hainaut","article_publisher":"https:\/\/www.facebook.com\/helha.be","article_published_time":"2023-03-17T08:08:06+00:00","article_modified_time":"2023-03-20T15:27:02+00:00","og_image":[{"width":1501,"height":2000,"url":"https:\/\/www.helha.be\/app\/uploads\/2023\/03\/Image16.jpeg","type":"image\/jpeg"}],"author":"H\u00e9l\u00e8ne LATOUR","twitter_card":"summary_large_image","twitter_creator":"@helhabe","twitter_site":"@helhabe","twitter_misc":{"\u00c9crit par":"H\u00e9l\u00e8ne LATOUR","Dur\u00e9e de lecture est.":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/#article","isPartOf":{"@id":"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/"},"author":{"name":"H\u00e9l\u00e8ne LATOUR","@id":"https:\/\/www.helha.be\/#\/schema\/person\/d2d1b086a3dd912b8fe23997b074f3b2"},"headline":"D\u00e9couvrir les multiples facettes du m\u00e9tier du marketing\u00a0","datePublished":"2023-03-17T08:08:06+00:00","dateModified":"2023-03-20T15:27:02+00:00","mainEntityOfPage":{"@id":"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/"},"wordCount":406,"publisher":{"@id":"https:\/\/www.helha.be\/#organization"},"articleSection":["\u00c9conomique","HELHa"],"inLanguage":"fr-BE"},{"@type":"WebPage","@id":"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/","url":"https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/","name":"D\u00e9couvrir les multiples facettes du m\u00e9tier du marketing\u00a0 - HELHa -\u00a0Haute \u00c9cole Louvain en Hainaut","isPartOf":{"@id":"https:\/\/www.helha.be\/#website"},"datePublished":"2023-03-17T08:08:06+00:00","dateModified":"2023-03-20T15:27:02+00:00","inLanguage":"fr-BE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.helha.be\/decouvrir-les-multiples-facettes-du-metier-du-marketing-2\/"]}]},{"@type":"WebSite","@id":"https:\/\/www.helha.be\/#website","url":"https:\/\/www.helha.be\/","name":"HELHa -\u00a0Haute \u00c9cole Louvain en Hainaut","description":"La HELHa - Haute \u00c9cole Louvain en Hainaut te propose des Bacheliers, des Masters et des sp\u00e9cialisations parmi 7 domaines.","publisher":{"@id":"https:\/\/www.helha.be\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.helha.be\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-BE"},{"@type":"Organization","@id":"https:\/\/www.helha.be\/#organization","name":"HELHa","url":"https:\/\/www.helha.be\/","logo":{"@type":"ImageObject","inLanguage":"fr-BE","@id":"https:\/\/www.helha.be\/#\/schema\/logo\/image\/","url":"https:\/\/www.helha.be\/app\/uploads\/2016\/08\/HELHa_logo_ECRAN_RVB.jpg","contentUrl":"https:\/\/www.helha.be\/app\/uploads\/2016\/08\/HELHa_logo_ECRAN_RVB.jpg","width":1202,"height":616,"caption":"HELHa"},"image":{"@id":"https:\/\/www.helha.be\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/instagram.com\/helhabe\/","https:\/\/www.linkedin.com\/edu\/school?id=43004&amp;amp;amp;trk=tyah&amp;amp;amp;trkInfo=clickedVertical:school,idx:2-1-3,tarId:1434617908424,tas:helha","https:\/\/www.youtube.com\/user\/HELHaSchool","https:\/\/www.facebook.com\/helha.be","https:\/\/twitter.com\/helhabe"]},{"@type":"Person","@id":"https:\/\/www.helha.be\/#\/schema\/person\/d2d1b086a3dd912b8fe23997b074f3b2","name":"H\u00e9l\u00e8ne LATOUR","image":{"@type":"ImageObject","inLanguage":"fr-BE","@id":"https:\/\/www.helha.be\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5c59353a355d002be6a5a7bbf505ca1f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5c59353a355d002be6a5a7bbf505ca1f?s=96&d=mm&r=g","caption":"H\u00e9l\u00e8ne LATOUR"},"url":"https:\/\/www.helha.be\/author\/latourhhelha-be\/"}]}},"_links":{"self":[{"href":"https:\/\/www.helha.be\/wp-json\/wp\/v2\/posts\/64253"}],"collection":[{"href":"https:\/\/www.helha.be\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.helha.be\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.helha.be\/wp-json\/wp\/v2\/users\/61"}],"replies":[{"embeddable":true,"href":"https:\/\/www.helha.be\/wp-json\/wp\/v2\/comments?post=64253"}],"version-history":[{"count":3,"href":"https:\/\/www.helha.be\/wp-json\/wp\/v2\/posts\/64253\/revisions"}],"predecessor-version":[{"id":64341,"href":"https:\/\/www.helha.be\/wp-json\/wp\/v2\/posts\/64253\/revisions\/64341"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.helha.be\/wp-json\/wp\/v2\/media\/64250"}],"wp:attachment":[{"href":"https:\/\/www.helha.be\/wp-json\/wp\/v2\/media?parent=64253"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.helha.be\/wp-json\/wp\/v2\/categories?post=64253"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.helha.be\/wp-json\/wp\/v2\/tags?post=64253"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}