{"id":42574,"date":"2015-10-20T12:39:39","date_gmt":"2015-10-20T10:39:39","guid":{"rendered":"https:\/\/www.helha.be\/?p=42574"},"modified":"2015-10-20T12:41:03","modified_gmt":"2015-10-20T10:41:03","slug":"atelier-de-mise-en-page-creative-pour-la-section-publicite","status":"publish","type":"post","link":"https:\/\/www.helha.be\/atelier-de-mise-en-page-creative-pour-la-section-publicite\/","title":{"rendered":"Atelier de mise en page cr\u00e9ative pour la section publicit\u00e9"},"content":{"rendered":"<p class=\"lead\">Fin septembre, les \u00e9tudiants du bloc 3 du <a href=\"https:\/\/www.helha.be\/etude\/arts-appliques-2\/publicite\/sectionpub\/\">bachelier en publicit\u00e9<\/a> ont particip\u00e9 \u00e0 un atelier de mise en page cr\u00e9ative dans le cadre du cours de Pr\u00e9presse.<\/p>\n<p>Les classes de troisi\u00e8me ann\u00e9e ont \u00e9t\u00e9 d\u00e9cloisonn\u00e9es pour une journ\u00e9e d\u00e9dicac\u00e9e \u00e0 l\u2019\u00e9laboration de la mise en page d\u2019une nouvelle pour le magazine \u00abFemmes d\u2019aujourd\u2019hui\u00bb.<\/p>\n<p><a href=\"https:\/\/www.helha.be\/HELHa\/wp-content\/uploads\/2015\/10\/IA3A5987-copie.jpg\"><img decoding=\"async\" class=\"alignnone wp-image-42575 size-full\" src=\"https:\/\/www.helha.be\/HELHa\/wp-content\/uploads\/2015\/10\/IA3A5987-copie.jpg\" alt=\"Atelier de mise en page cr\u00e9ative\" width=\"5760\" height=\"3840\" srcset=\"https:\/\/www.helha.be\/app\/uploads\/2015\/10\/IA3A5987-copie.jpg 2048w, https:\/\/www.helha.be\/app\/uploads\/2015\/10\/IA3A5987-copie-400x267.jpg 400w, https:\/\/www.helha.be\/app\/uploads\/2015\/10\/IA3A5987-copie-768x512.jpg 768w, https:\/\/www.helha.be\/app\/uploads\/2015\/10\/IA3A5987-copie-1024x683.jpg 1024w\" sizes=\"(max-width: 5760px) 100vw, 5760px\" \/><\/a><\/p>\n<p>Les buts \u00e9taient multiples :<\/p>\n<ul>\n<li>donner aux \u00e9tudiants une autre fa\u00e7on d\u2019appr\u00e9hender la mise en page<\/li>\n<li>faire d\u00e9couvrir la technique du collage<\/li>\n<li>allier la cr\u00e9ation graphique, l\u2019infographie et la typographie dans un m\u00eame atelier, mais \u00e9galement<\/li>\n<li>apprendre \u00e0 adapter un style graphique \u00e0 un univers litt\u00e9raire<\/li>\n<li>\u00e0 g\u00e9rer ses ressources et son temps<\/li>\n<li>\u00e0 cr\u00e9er une dynamique dans les groupes de troisi\u00e8me ann\u00e9e<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.helha.be\/HELHa\/wp-content\/uploads\/2015\/10\/IA3A5998-copie.jpg\"><img decoding=\"async\" class=\"alignnone wp-image-42577 size-full\" src=\"https:\/\/www.helha.be\/HELHa\/wp-content\/uploads\/2015\/10\/IA3A5998-copie.jpg\" alt=\"Atelier de mise en page cr\u00e9ative - section publicit\u00e9 HELHa\" width=\"5760\" height=\"3840\" srcset=\"https:\/\/www.helha.be\/app\/uploads\/2015\/10\/IA3A5998-copie.jpg 2048w, https:\/\/www.helha.be\/app\/uploads\/2015\/10\/IA3A5998-copie-400x267.jpg 400w, https:\/\/www.helha.be\/app\/uploads\/2015\/10\/IA3A5998-copie-768x512.jpg 768w, https:\/\/www.helha.be\/app\/uploads\/2015\/10\/IA3A5998-copie-1024x683.jpg 1024w\" sizes=\"(max-width: 5760px) 100vw, 5760px\" \/><\/a><\/p>\n<p>La journ\u00e9e s\u2019est d\u00e9roul\u00e9e en plusieurs \u00e9tapes. La premi\u00e8re consistait en la r\u00e9alisation d\u2019un grand collage qui illustrait la nouvelle choisie. Ensuite les \u00e9tudiants pouvaient agr\u00e9menter et retravailler ce collage de fa\u00e7on infographique. Pour conclure cette journ\u00e9e, les \u00e9tudiants passaient \u00e0 la mise en page de l\u2019article en int\u00e9grant l\u2019image cr\u00e9\u00e9e auparavant.<\/p>\n<p><a href=\"https:\/\/www.helha.be\/HELHa\/wp-content\/uploads\/2015\/10\/IA3A5992-copie.jpg\"><img decoding=\"async\" class=\"alignnone size-full wp-image-42576\" src=\"https:\/\/www.helha.be\/HELHa\/wp-content\/uploads\/2015\/10\/IA3A5992-copie.jpg\" alt=\"IA3A5992 copie\" width=\"5760\" height=\"3840\" srcset=\"https:\/\/www.helha.be\/app\/uploads\/2015\/10\/IA3A5992-copie.jpg 2048w, https:\/\/www.helha.be\/app\/uploads\/2015\/10\/IA3A5992-copie-400x267.jpg 400w, https:\/\/www.helha.be\/app\/uploads\/2015\/10\/IA3A5992-copie-768x512.jpg 768w, https:\/\/www.helha.be\/app\/uploads\/2015\/10\/IA3A5992-copie-1024x683.jpg 1024w\" sizes=\"(max-width: 5760px) 100vw, 5760px\" \/><\/a><\/p>\n<p>Une journ\u00e9e enrichissante qui changeait la fa\u00e7on d\u2019appr\u00e9hender la mise en page habituelle.<\/p>\n<p class=\"lead\">D\u00e9couvre l&rsquo;ensemble des photos sur la <a href=\"https:\/\/www.facebook.com\/media\/set\/?set=a.986483398078240.1073741852.216954441697810&amp;type=3\" target=\"_blank\">page facebook de la section publicit\u00e9<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fin septembre, les \u00e9tudiants du bloc 3 du bachelier en publicit\u00e9 ont particip\u00e9 \u00e0 un atelier de mise en page cr\u00e9ative dans le cadre du cours de Pr\u00e9presse. Les classes de troisi\u00e8me ann\u00e9e ont \u00e9t\u00e9 d\u00e9cloisonn\u00e9es pour une journ\u00e9e d\u00e9dicac\u00e9e \u00e0 l\u2019\u00e9laboration de la mise en page d\u2019une nouvelle pour le magazine \u00abFemmes d\u2019aujourd\u2019hui\u00bb. Les [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":42578,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[112],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Atelier de mise en page cr\u00e9ative pour la section publicit\u00e9 - HELHa -\u00a0Haute \u00c9cole Louvain en Hainaut<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.helha.be\/atelier-de-mise-en-page-creative-pour-la-section-publicite\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Atelier de mise en page cr\u00e9ative pour la section publicit\u00e9 - HELHa -\u00a0Haute \u00c9cole Louvain en Hainaut\" \/>\n<meta property=\"og:description\" content=\"Fin septembre, les \u00e9tudiants du bloc 3 du bachelier en publicit\u00e9 ont particip\u00e9 \u00e0 un atelier de mise en page cr\u00e9ative dans le cadre du cours de Pr\u00e9presse. Les classes de troisi\u00e8me ann\u00e9e ont \u00e9t\u00e9 d\u00e9cloisonn\u00e9es pour une journ\u00e9e d\u00e9dicac\u00e9e \u00e0 l\u2019\u00e9laboration de la mise en page d\u2019une nouvelle pour le magazine \u00abFemmes d\u2019aujourd\u2019hui\u00bb. 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